Reincarnated is Snoop Dogg's twelfth studio album, released on April 23, 2013 under the new stage name Snoop Lion. The album represents a radical shift in his musical style, abandoning hip-hop to delve into reggae and dancehall, inspired by a spiritual trip to Jamaica.
The project includes collaborations with artists such as Miley Cyrus, Akon, Rita Ora, Drake, and Chris Brown. The lead single 'Here Comes the King' and 'Lighters Up' showcased Snoop's new musical direction, although the album received mixed reviews for its authenticity in the reggae genre.
Commercially, Reincarnated debuted at number 16 on the Billboard 200 and was accompanied by a documentary of the same name that chronicled Snoop Dogg's transformation journey into Snoop Lion. Despite controversies, the album achieved moderate sales and expanded Snoop's artistic versatility.